Web Design & Internet Marketing

Serving Richmond KY & Lexington KY area

November 26, 2015

What’s in a Name? Domain Name Extensions Explained

There are 116 Million registered domains with the “.com” extension as of 2015. So with that said, the domain registrars saw the need to add new Top Level Domains in 2014, such as .tv, .social, .co, .us, .info, .photography, .marketing, .company, and so on and so forth. But are these new domain extensions as effective when promoting your website?  Does your domain name affect your SEO or page ranking on the search engines?  What is the public’s perception of some of these new TLD’s?

September 4, 2015

Good Content makes a Great Website

There is much to consider when starting a new website or website renovation project:  color scheme, page layout, functionality, design, navigation and graphic elements.  Each of these are extremely essential to consider and plan out before beginning your project. But after the design elements are completed and approved, the real work begins.  You’ve dressed up your internet commercial space, now its time to wow them with your impressive conversation skills. How do you start the conversation?

July 22, 2015

The Benefits of Blogging for your Business

Why I Blog

I started blogging for my business in late 2013, not expecting any grandiose results, at least not at first.  I wanted to have a place to direct my clients and prospects for frequently-asked-questions as well as hopefully positively impact my SEO efforts with keyword rich content.  I did not expect the return-on-investment to be manifested in so many other ways.  With the positive feedback, the invitations for speaking assignments, the recognition in my industry & community, increased traffic, and increased leads, I can say without a doubt that the time invested has by far paid off.

June 14, 2012

Advantages of a Content Management System Website

What are the advantages of a content management system like WordPress, Joomla!, Ruby on Rails, Drupal and more?  A content management system (CMS) is a software application or set of related programs that are used to create and manage digital content. CMSes are typically used for enterprise content management(ECM) and web content management (WCM). A WCM facilitates collaborative authoring for websites.