All your SEO (Search Engine Optimization) efforts will not help if your site’s bounce rate is high. Why put all your time and money in driving traffic to a site that people are quickly leaving? So let’s discuss Bounce Rate and how to decrease it.
Small to large business owners are inundated with the constant multitasking of running their businesses on a daily basis. Every small to medium size business owners, you will wear many hats: accounting, manager, sales, marketing & advertising, legal, business planning, technology, and don’t forget receptionist & clerical. Many SBO’s admit to sleepless nights with thoughts racing over their business’ productivity.
The hardest part of my job as a web designer, without a doubt and across the board, is getting content from my clients. It is said, “Content is King”, and this is true even more so on the web. Content on your website should be informative, timely and concise (saying the most in the least amount of words).
What are your business goals for 2013? This is the time to sit down to (1) Review your business’ weaknesses and strengths to see what efforts from last year worked and didn’t work, (2) Make a plan for the upcoming year for your business’ success, and (3) Find a balance to a healthy work-life balance so you can achieve a truly satisfying success in the New Year.