NOVEMBER 2023
Startup Production has been managing HBC’s content marketing strategy and social media management the past few years, working closely with Kevin and Marshall, the new owners. After five years, we realized it was time to refresh and redo their website for branding, content and functionality updates. Their older theme from 6 years ago was no longer being updated for the new WP or PHP versions. Also, the owners wanted to revise, update and redesign the site to reflect the advancements and progressive changes the business had made in recent years. Their new site is not only responsive, but also easier to navigate, focuses more on the company’s many benefits and features, and showcases an expandable, improved project catalog for better organization of their portfolio. The site also includes the large library of original, non-AI generated blog posts that Startup Production has hand produced, written and edited with client input and verification. Original, unique and tailored content will continue to prove to be the best when it comes to SEO and readability for humans, not just search engines.
JANUARY 2018
Thomas Haydon III of Haydon Bridge Company contacted me after seeing my work with a partner’s website. We took their very old, outdated and unresponsive website and created a new content management website, with a modern, clean design, as well as added new photos of recent projects, enhanced the content, and made the site easier to read and to navigate. The client also has full content management of his website, so he and his staff can add content, new project and recent photos.
ABOUT THE CLIENT
Haydon Bridge Company is the Premier Bridge Contractor in Kentucky for 50+ Years. Since 1972, Haydon Bridge Company offers bridge, box culvert and other highway concrete construction in Kentucky, Ohio, Indiana, West Virginia, Virginia and Tennessee. For over 50 years, Haydon Bridge Company has been family-owned and operated, now spanning three generations. Currently co-owned and managed by Kevin B. Wolfe and Philip ‘Marshall’ Haydon, their commitment to quality construction and reliable service remains unchanged since the company’s launch in 1972. As a result, Haydon Bridge Company has grown into the premier bridge contractor in Kentucky.
Client
Haydon Bridge Company | Springfield KY
Manager
Kevin Wolfe and Marshall Haydon