For more than 20 years, Interior Yardage is the go-to retail store for fabric, upholstery, home accessories, and interior design services in Lexington KY. After several years, they werefrustrated with their current website and the inability to update their own content, which created long wait-times to promote their new inventory and upcoming sales. They also wanted a fresh, more contemporary design that complimented the decor and branding of their physical store on Southland Drive in Lexington KY. Startup Production created an new website that is responsive, built on a content management system, with new graphic design that complimented their branding, and was much easier to read and navigate than their former site. After the site completion, we sat down with the staff at Interior Yardage to train them on updating their site, blogging and even email marketing so they were no longer dependent on anyone else for what they could easily market themselves.