RSR Benefits had a homemade WordPress website that was started and never finished, so as I met with Regina as she was a guest speaker at our BOAB networking group, we began to discuss her goals for her online presence. We discussed what she wanted to see on her new website when it came to design, content and functionality. We developed a first draft based on her preferences and examples of websites that she admired the design. We then began to work on content writing for the new website telling her brand story with what they do, who they serve, where they provide those services, why choose us and how to get started. The process of writing content for a new or redesigned website takes time, several meetings with the client and a full review of content before it is published. We created a new WordPress site that was professional designed according to the owners specifications, was responsive (for mobile viewing), and is SEO Friendly. Once the site was published, we provided a training session so the client has full content management of her website and how to implement a content marketing strategy for continued success.
RSR Benefits is a locally-owned and family-operated agency, serving Central Kentucky, the surrounding areas and Western New York. For over 12 years, they have specialized in helping small businesses, put programs in place, that help to navigate everything that is going on in the healthcare world. They offer creative solutions, and can customize our programs, to fit the needs of you and your employees.