Understanding Google Analytics – the Basics
There is a plethora of articles written out there on the various nuances of interpreting the ever-changing and elusive Google Analytics but for the more…
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Internet Marketing Blog
“Live as if you were to die tomorrow. Learn as if you were to live forever.” – Mahatma Gandhi
Writing Web Content for Search Engine Optimization
Content is still … King! Considering recent changes to the most popular search engine’s algorithms, these days website content has become increasingly vital to your…
How to Market your Event
Whether planning a networking event, a workshop or seminar, a charity event or business open house, the planning challenges are the same. You need to…
The Power of Referrals
Why Powerful? Referrals are the most cost-effective and most valuable form of marketing. Why? Because referrals, coming from friends, family or colleagues, have a great…
How to turn Clicks into Sales
Where are the Buyers? So you have your e-Commerce website all setup, payment methods selected, shipping terms defined, and products are uploaded. You’re ready to…
Who is my Target Audience?
For some business owners, this may seem an obvious answer. “My target audience is anyone interested in buying my product or service.” Or you…
How do I Reach my Target Audience?
This is the most sought after answer from most of my clients. And today’s plethora of choices in media and ever-expanding marketing outlets are only…
Free Website Builders – Is Free really Free?
This week a certain very frustrating sounding man called asking if I could help him. He said he started a website with one of the…
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A lot of work goes into the publishing of content to educate and inform small business owners on:
- INTERNET MARKETING TIPS
- CREATING BRAND CONTENT
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- INCREASE CALM, REDUCE STRESS
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