Bluegrass Health Psychology | Lexington KY

2024 Web Design Project
After nine years after their first Startup Production website being published, their online presence was overdue for a refresh, a redesign and reboot of their web design, web platform and theme/plugins that were no longer compatible with browser protocols. With the refresh of the content, the layout, the design, the color scheme and the branding, we also created a new logo for Bluegrass Health Psychology that conveyed their Kentucky home base and their pride of the Bluegrass with the color and the concept for what Lexington is famous for – the equine industry.  Although they serve patients all over the United States, they wanted to promote where their headquarters in based, right her in Kentucky.  Working close with Dr. Stephanie Judge, we refined the services, the mission and purpose of the website to engage referring physicians as well as patients needing their various assessments and counseling. With simplified navigation, engaging content and visually compelling layout we improved the overall UX whether for physician or patient visiting the website.

2015 Web Design Project
Bluegrass Health Psychology of Lexington KY, uses behavioral techniques to treat illness and to promote health.  They were in desperate need for an updated, responsive website with a more modern design, more engaging design and revised content, where the staff will have access to maintain, revise and update content as they need to.  Dr. Cole also wanted additional features including a toolbox on the homepage that can quickly get their patients to the pages they need.

ABOUT THE COMPANY
They are clinical health psychologists working with patients and providers to reduce symptoms, promote healthy habits, and improve patients’ overall wellbeing.  “Why “Bluegrass” Health Psychology? We are proud to be expanding throughout the U.S., but are staying true to our roots in Central Kentucky. It all started here in the Bluegrass heartland with a mission to improve healthcare and quality of life for Kentuckians. We’re not picking banjo strings, but we are picking tools and approaches that will help you achieve your health goals.”  Working with a psychologist at BHP is like working with a coach or instructor who helps you develop skills to cope with your medical condition, reduce symptoms, and improve your overall wellbeing. They provide brief behavioral treatments that have been proven to work to achieve our goals.