SEO & SOCIAL MEDIA TIPS & TRENDS
Search Engine Optimization is about building trust & credibility with the search engines. Social Media is about brand awareness & engagement. Learn more.
When it comes to SEO the technology and algorithms get smarter and more responsive, but the focus on unique, quality content has not changed. See the SEO trends for the coming year.
Never stop marketing regardless of what the economy is doing, but consider current trends and pivot your marketing strategies to create opportunities, increase traffic to your website, and improve customer loyalty. Why should you not cease your marketing even in lean times? How can you revise your marketing during a recession? How can you market your Brand while Also Cutting Costs? And how can we help you cut costs while also provide marketing support and training?
When it comes to Internet Marketing firms, do your research, vet thoroughly and ask the right questions BEFORE you sign the contract.
How to write content for your website to rank higher on Google, how to increase traffic, how to engage users, how to increase trust & credibility in your brand, and how to convert users to leads.
Website badges, affiliations, awards and endorsements can mean greater trust and credibility but beware of misleading claims, paid awards, badges with no links, and claims to be experts. If someone claims to be a Google Partner, do your research & Buyer Beware!
Why do business owners need to understand SEO, even if hiring a firm to manage it? Why is SEO crucial to your marketing plan? What are the three building blocks of SEO?
Content marketing is hard, it takes time and involves a learning curve but so worth the effort with proven ROI in your digital marketing strategy.
What is the process of digital marketing? How do you manage yourself or if you don’t have time, what should you know before you hire a digital marketing firm?
Setup and optimize your Google My Business listing to attract local traffic, enhance your local SEO, and increase brand awareness. Here’s how to get started.
“41% of adults (and 55% of teens) use voice search daily.” (Google) What is voice search? Voice search allows users to search by using their voice instead of typing into a search field through either a computer, tablet, smartphone or their digital assistant device. The voice search craze may have begun with Apple’s Siri on…
Each quarter, I’ve been trying to write a digest of recent changes in the Internet Marketing, SEO, Social Media and Web Design realms, to keep my clients informed and prepared as they market their business online, but without overwhelming them with technical jargon or superfluous information. First of all, as I have said many times…
The Value of Social Media for your Brand “Please think about your legacy, because you’re writing it every day.” – Gary Vaynerchuck Social media offers a great way to show off your expertise, your brand’s unique personality, a glimpse of who you are, your staff’s story and your personal entrepreneurial journey. There are various tricks…