“You’ll never change your life until you change something you do daily. The secret of your success is found in your daily routine.” – John C. Maxwell Busy entrepreneurs need to take care of themselves to keep up with the demands of running their passion projects, their small business. So we’ll share healthy habit ideas…
Google Analytics Updates: UA to GA4 So Google Analytics UA is phased out as of June 30, 2023 and the new GA4 is up and running as of July 1, 2023. While they have gone in to add a new GA4 option to all existing clients, it’s still required that you login, setup up and…
After nearly 25 years in business, I’ve realized that whatever I can do to make the delivery of my services easier to the client, as well as easier for me on the administrative side is a win-win for my clients and my team. After spending a great deal of time building estimates over the years,…
LOOKING BACK ON 2022 “Reflection is one the most underused, yet most powerful tools for success.” – Richard Carlson As I begin my 24th year of business, I always like to reflect on the past year, taking a brief look back so I can make the way ahead smoother and as successful, not necessary more…
Overcoming your Fears of Entrepreneurship When deciding to either open your own business or enduring the challenges of running a small business, you may encounter various obstacles and challenges. While some of those challenges you can control (employee issues, client relations, organizational processes, office management), there will be many things completely out of your control…
When it comes to SEO the technology and algorithms get smarter and more responsive, but the focus on unique, quality content has not changed. See the SEO trends for the coming year.
Never stop marketing regardless of what the economy is doing, but consider current trends and pivot your marketing strategies to create opportunities, increase traffic to your website, and improve customer loyalty. Why should you not cease your marketing even in lean times? How can you revise your marketing during a recession? How can you market your Brand while Also Cutting Costs? And how can we help you cut costs while also provide marketing support and training?
After nearly two years of working exclusively sequestered in my home office, I have learned several lessons and discovered some valuable insights about the way I work and the direction I’d like to lean into in the coming years. Lesson One: Introverts Get More Done without Distractions I have found that in the last 20…
When it comes to Internet Marketing firms, do your research, vet thoroughly and ask the right questions BEFORE you sign the contract.
The art of conversation is an essential skill for any business owner. How do you speak your mind, be assertive and communicate your standards clearly without being rude or aggressive? Especially for women business owners. When is it time to speak and when it is best to listen? When speaking, how can you get your…
How to write content for your website to rank higher on Google, how to increase traffic, how to engage users, how to increase trust & credibility in your brand, and how to convert users to leads.
Each year, I take time to review the year in review, to analyze lessons learned, progress made, and obstacles faced and overcome. This year, like no other, all small businesses faced the challenges of running a business during a global pandemic where most of our consumers were now safely social distancing at home. As business…