What is your Personal Brand? My posts are usually directed exclusively to business owners and managers who are looking for easy to understand and affordable ways to market their business, their website and their online presence. But this week, after a series of unfortunate events, I feel the need to stress to women, whether business…
Support Group: (definition) noun : a group of people with common experiences or concerns who provide each other with encouragement, comfort, and advice. As a business owner, I openly admit there are many times when you are not sure which way to turn, yet at the same time you need to instill confidence, poise and…
There is much to consider when starting a new website or website renovation project: color scheme, page layout, functionality, design, navigation and graphic elements. Each of these are extremely essential to consider and plan out before beginning your project. But after the design elements are completed and approved, the real work begins. You’ve dressed up your…
Time is the Most Precious Commodity Regardless of your industry, how small or large your business is, or how many staff members you have to assist you, everyone agrees there is not enough time in the day to complete your day’s tasks. Time is the most precious commodity for any business owner, but even more…
What is Virtual Office Space? Virtual Office Space is a great alternative small business owners who are looking for ways to keep their overhead affordable but want a more professional image and a commercial address in a specific locale.
“My site is live. How do I get my site on the first page on Google?” So I get this site A LOT from clients, anywhere from a week to a few weeks after their new site launches, so I decided to write a blog answering this SEO and Internet Marketing FAQ so my clients and other…
Why I Blog I started blogging for my business in late 2013, not expecting any grandiose results, at least not at first. I wanted to have a place to direct my clients and prospects for frequently-asked-questions as well as hopefully positively impact my SEO efforts with keyword rich content. I did not expect the return-on-investment to…
Trade shows and vendor shows are a great marketing tool for both B2C and B2B companies, because they offer a unique form of contact with prospects and customers. “51% of exhibitors said they value face-to-face meetings with prospects and customers, and 47% said they value the ability to meet with a variety of players face…
Why would you need a Professional Social Media Manager? Small Business Owners in general do not have much free time, in fact, they’re usually trying to squeeze one or two more projects in early in the morning or late in the evening, eating on the run and multi-multi-tasking. Yet having an effective, consistent and quality social…
On May 6, 2015, Nicole Mueller of Startup Production attended the U.S. Small Business Administration Awards at the Capitol Rotunda in Frankfort, Kentucky. The Award ceremony demonstrated how SBA celebrates outstanding entrepreneurs and small business advocates in Kentucky.
April 21, 2015 Google Released New Algorithmn From Google: Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality…
Should Print Media be a part of your Marketing Budget? This is a question that frequently comes up with clients on effective ways to market their business. After websites, social media, and PPC advertising, it is wise to add print media to your marketing budget? The answer, although vague, is “that depends“. On what? What industry are…