Selling your products or services online can greatly expand your business, and the benefits of selling through your an online storefront over (or in addition to) a traditional brick-and-mortar are pretty extensive.
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Yes, it is possible to have fun, be inspired and still run a business. How? Sometimes we get so bogged down with the busy work of running our businesses that we forget the initial excitement and inspiration that drove to take that leap into business-ownership! Sometimes with all the stresses, the to-do lists and the monotony we simply…
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What is Pinterest? Pinterest is a pinboard-style photo-sharing website that allows users to create and manage theme-based image collections such as events, interests, and hobbies. Users can browse other pinboards for images, ‘re-pin’ images to their own pinboards, or ‘like’ photos.
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The Golden Rule – treat others as you want to be treated – can be applied to all aspects of your life, but can also be a huge asset if you apply the ethic in your business dealings.
Are you a new business or have an idea for a new business? Are you motivated to start marketing? … Excited about your idea? … Envisioning the profits rolling in? Congratulations! But here’s the bad news … unfortunately, the odds are not favorable for your enduring success.
Networking = Making Conversations with Strangers, YIKES! Think back to a social gathering you recently attended. There are certain guests who seemed to know almost everyone in the room, moving from group to group with great ease, leaving no hand unshaken. Other guests, meanwhile, stood either alone, with just one other person or small group…
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All your SEO (Search Engine Optimization) efforts will not help if your site’s bounce rate is high. Why put all your time and money in driving traffic to a site that people are quickly leaving? So let’s discuss Bounce Rate and how to decrease it.
Email Marketing vs. Direct Mailing Studies have recently show that email marketing is far more effective, much cheaper and offers faster results than direct mailing. It’s not merely faster to create and send but also delivers immediately to a sizable group of target consumers. Response rates from e-mail range around 40-60% and it is simple…
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WARNING: Running a Business induces Stress Small to large business owners are inundated with the constant multitasking of running their businesses on a daily basis. Every small to medium size business owners, you will wear many hats: accounting, manager, sales, marketing & advertising, legal, business planning, technology, and don’t forget receptionist & clerical. Many SBO’s…
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Okay, your new professionally designed, beautiful and functional website designed by Startup Production is live! Now what? How do you drive traffic to your website so you can turn prospects into customers and website visits into sales? SEO! [Search engine optimization (SEO) is the process of increasing visibility of a website in a search engine results.]
In today’s competitive market, small business owners need to have a strategy to draw attention and create an identity in their industry’s customer base. Here are five easy and very inexpensive ways (mostly free) to boost your sales.
With all the focus these days about enhancing your search engine optimization (SEO),social media marketing and enhancing your online presence, all of which are extremely instrumental in your business marketing plan, we tend to overlook the benefits of traditional face-to-face networking. In certain communities, traditional in-person marketing can be even more beneficial since it establishes…
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