Why Powerful? Referrals are the most cost-effective and most valuable form of marketing. Why? Because referrals, coming from friends, family or colleagues, have a great deal of trust and credibility. They are a powerful tool because they come from a credible third-party that has experienced first-hand the benefits of your product or service and your…Details
Where are the Buyers? So you have your e-Commerce website all setup, payment methods selected, shipping terms defined, and products are uploaded. You’re ready to go and start processing those incoming sales! [Insert Crickets sound effect here.] So where are the buyers? You may even be tracking daily traffic to your website but perplexed as…Details
For some business owners, this may seem an obvious answer. “My target audience is anyone interested in buying my product or service.” Or you may even have narrowed your target somewhat, for example: homeowners, small business owners, or even working moms. But these vague generalizations will cost you time and money in the long…Details
This week a certain very frustrating sounding man called asking if I could help him. He said he started a website with one of the more popularly advertised FREE website builders and he couldn’t get the placement of his headers or subheadings right. He offered to pay whatever I wanted to help him sort out…Details
Commercial Videos such as video blogs, video how-tos, product demo, video ads and video tutorials are becoming increasingly valuable and popular on the web and social medial platforms.
More and more businesses these days are finding ways to give back to their community through philanthropy, through pro-bono work, through employee-volunteer incentives, or product/service donations to raise money, and increasingly finding that the more they reach out to help their communities, the more rewards they are reaping.Details
Fear of Public Speaking – A Common Phobia Public Speaking Anxiety, also known as, Glossophobia is much more common than you think. An estimated 75% of all people experience some degree of anxiety/nervousness when public speaking. Some common symptoms of this condition include:Details
What is Instagram? Launched in October 2010, Instagram is an online photo-sharing and social networking service (via a smartphone application) that enables its users to take pictures, apply digital filters to them, and share them on a variety of social networking services, such as Facebook or Twitter. The app is free in the Apple App Store and the Google Play store.Details